Lookbook: Fashionchick x De Bijenkorf

Fashionchick x Bijenkorf - by THE VIEWFINDER-0414

“Cycling with the Fashionchicks through Amsterdam”

I had the pleasure of shooting another lookbook for Fashionchick: Fashionchick x De Bijenkorf. A assignment without a particular location, so we had a fun time searching locations on the go. It was again nice to work with these ‘chicks’  and I’m looking forward to our next collaboration.

For the whole shoot visit the PORTFOLIO section.

THE VIEWFINDER Fashionchick photography shoot lookbook

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Corporate: Fashionchick portraits

fashionchick portraits kevin van diest | ©THE VIEWFINDER

“How should I pose? …I don’t know..”

Fashionchick assigned me to shoot their portraits for the new corporate website, this time in a studio setting at their headquarters. It was again a nice experience …it always is with them. The only difference this time was that instead of shooting only one or two persons I now had to shoot like 25 people on a white background. It was fun getting everyone comfortable in front of the lens, which was quite a challenge sometimes …luckily my friend, also founder of Fashionchick, Ellen had some interesting dance moves that got people to laugh a lot!

(L: Amanda and Ellen checking the results, R: strike a pose with Wendy ..photo by Amanda)

Thanks a lot people of Fashionchick for this great afternoon and see you soon!


Featured: Lekkerbezig Fashionchick Net5 TV-ad

NET5 tv-ad lekkerbezig Fashionchick | ©THE VIEWFINDER

A while ago I was approached for the backstage photography for the Net5 (Dutch tv-chanel) mini TV-series ‘Lekkerbezig Fashionchick‘. For me this was a new and interesting experience.

Lekkerbezig backstage copyright by THE VIEWFINDER-8123

Both Net5 and Fashionchick we’re glad with the results and used them for their promotion. Net5 used a selection of my photos on their website and for their TV-ad (see banner photo), resulting in Continue reading “Featured: Lekkerbezig Fashionchick Net5 TV-ad”

EVENT: Fashionchick Redesign Launch

Fashionchick Redesign Launch banner copyright THE-VIEWFINDER

Last friday Fashionchick launched their redesign and of course they celebrated it with a nice party in Amsterdam and ask me to do the event photography. I always like shooting their events because we go along so well and therefore have so much fun.

It was really great seeing of the lovely women of Fashionchick again and celebrating their website redesign. Besides the redesign there was also the first preview ever of the Continue reading “EVENT: Fashionchick Redesign Launch”

AFW Street style: Fashionchick Amanda

AWF Street style Fashionchick Amanda | ©THE VIEWFINDER

Always great seeing my friend Amanda again …she’s one of the few people who really like to dress up to the max and steel the show. This shot was taken before the show started with just enough daylight to capture the colors.